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Rob Ayoub

Technology of the Future: BDS Market Set to Explode

by Rob Ayoub | Oct 29, 2014 | Blog

“Assume you have been breached” has become standard advice from information security professionals today. As organizations continue to be breached, the conventional approach to information security – in which layers of best-of-breed security technologies are used to...

Add a Dash of Cloud for a More Robust Security Infrastructure

by Rob Ayoub | Oct 14, 2014 | Blog

As the hype around cloud computing settles, and as organizations begin to evaluate solutions, the ability of security as a service (SaaS) solutions to improve security infrastructure becomes apparent. The decision to add these services does, however, pose new...

The IPS Market – The Technology Lives On, What About the Products?

by Rob Ayoub | Sep 18, 2014 | Blog

Along with firewalls, intrusion prevention systems (IPS) are among the most well understood security appliances available on the market today. As part of our recently announced Competitive Intelligence Research offering, NSS Labs has released its first Market...

It’s Time to Expect More from Your Research

by Rob Ayoub | Jul 23, 2014 | Blog

As any enterprise research manager or IT buyer will attest, finding the right information – and at the right time – is difficult at best. Oftentimes, multiple sources are used to answer one particular question – and then additional tools must still be used to validate...

Sharpen Your Machete and Prepare for the Jungle

by Rob Ayoub | Jun 17, 2014 | Blog

Looking back to the end of 2013 and reviewing 2014 thus far, any security professional would wonder if it is possible to navigate the security landscape successfully. Target announced a serious data breach late last year; Neiman Marcus announced its own breach at the...

Like Getting Socks for Christmas

by Rob Ayoub | Mar 10, 2014 | Blog

The RSA Conference held each spring in the US has for many years been heralded as the security show to attend, to the extent that it sets the tone for the industry for the rest of the year. Besides accommodating the single largest collection of security vendors in one...

I Guess That’s Why They Call it The Blues

by Rob Ayoub | Feb 16, 2014 | Blog

There’s a well-known blues standard by the name “Call it Stormy Monday (But Tuesday Is Just as Bad,”) and it goes like this: THEY CALL IT STORMY MONDAY, BUT TUESDAY’S JUST AS BAD THEY CALL IT STORMY MONDAY, BUT TUESDAY’S JUST AS BAD WEDNESDAY’S...

The Chameleon VAR – Adapting to The Changing Security Delivery

by Rob Ayoub | Jan 21, 2014 | Blog

If I told you there was a business model that would sell more of your product, generate monthly recurring revenue, and increase customer loyalty, what would you say? Would I be labeled as crazy? What’s the catch? Value added resellers (VARs) take heed: managed...

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